Employment Law, Manufacturing

Area Manufacturing & Development

Manufacturing Week, October 2nd-8th, is designed to showcase Minnesota’s diverse manufacturing and technology industries in order to increase legislative and public awareness of their importance in providing high-wage and high-skilled jobs for our communities.

The manufacturing industry is a dynamic segment of Minnesota’s economy, and an integral part of Minnesota’s economic development strategy.

  • Manufacturing has the second largest total payroll among business sectors in Minnesota, providing $20 billion in wages.
  • Manufacturing contributed almost $48.2 billion to the Minnesota economy 2015, and is the second-largest industry (16 percent) contributing to our private gross domestic product.
  • Manufactured exports brought $18.9 billion into the Minnesota economy in 2015.
  • Manufacturing provides over 317,200 highly skilled, high paying jobs, which significantly contribute to Minnesota’s high standard of living and economic vitality.
  • The Alexandria area is home to four of the world’s leading manufacturers of automated packaging machines, marking the region as one of the leaders in technology development and innovation for this industry.
  • Equipment designed, engineered, and manufactured by Alexandria area companies is utilized by businesses across the United States and around the world.
  • Manufacturing is one of the top employing industries in the Alexandria area with 18% of it’s jobs.

On behalf of the Board of  Directors and Staff of the Alexandria Area Economic Development Commission, we would like to thank our manufacturing and support industries for their crucial role in the continued success and growth of our communities.

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Leaving a Positive Impression

What is community marketing? It seems like an easy question to answer.  We get marketing messages every day, and yet, when you stop to think about marketing your community, it can be hard to define and move forward with a strategic plan.  Some people may associate marketing with some sort of in your face promotional effort – which it can be, but doesn’t have to be.  More may believe that marketing is a matter of having a name that is well-known – which is a part of the story, but not all of it.

When we think about how we’re living in the Alexandria area, it’s easy to see that we live, shop and work in a great area. We have numerous locally-started companies that employ thousands of our residents. We have new curriculum at our high school that gives students a more personalized school day for their future college and/or workforce needs. We also have the Alexandria Technical & Community College that offers a number of programs with career placement that is among the highest of all Minnesota public two-year colleges.

As an economic development organization, we get to market the community and all it has to offer to a wide variety of audiences –executives with site selection responsibilities, location advisors, skilled workers seeking a career, and the news media to name a few. And while it is important to send our area’s message to these sources, we also see the need to market the Alexandria area to other audiences. Not only do we want to attract growing companies that will invest in our community, but we also want talented workers to relocate and fill open positions in our region.

We also rely on the community to be our message. The local business community comes into frequent contact with the outside world via business colleagues, friends, and relatives. If you have positive views on our hometown and its progress, you will undoubtedly reflect this with the outside world. In today’s world, there is nothing more powerful and credible than “word of mouth.”

It is important that we as a community have a clear and consistent message that communicates our distinctiveness as a regional center. Defining what makes our community really different is the first step to success in community growth. Places leave a lasting impression on people – let’s be sure to leave a positive one.


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